I asked Chenay to tell us about the very successful "Back in Business" party she recently hosted. As you might know, Chenay welcomed her 3rd baby in January, a sweet little BOY named Spencer Dean! Despite a successful Spring and Fall last year, Chenay did not book any parties for 2009 due to the impending arrival of Spencer and the uncertainty of several other issues. So when she was ready to get back into the swing of things, she found herself "Partyless"!
So... she essentially "re-launched" her business with overwhelming success!
Here is what Chenay said:
"I did a "Back From Baby" relaunch to get things started again, after taking 4 months off to have my son. I did everything I could to drive attendance. I invited a 140 VIP’s, past hostesses, and customers. I emailed an invitation and snail mailed an invitation. I personally called all 140 of them, even those who told me yes- because I wanted to remind them again. I also personally invited as many people as I could. I don’t know that one thing was the key, but they all together seemed to spread the word and drive attendance. So 21 people came, 4 people booked parties, sold over $1200 in product, and everyone order over $30 to qualify for the free specials. People were ready to have a party. They had a great time and even though maybe the total amount spent per person was a little lower than normal, the quantity of people purchasing helped balance out the difference. My advice would be to call as many people as you can to personally invite and remind them of your party. Always act like it’s going to be the best party of the year and everyone will be there. Stress the specials and ask for bookings. "
Congratulations Chenay on getting "Back in Business"!
Are you in a similar situation... Partyless and looking for some extra cash?
Host a Re-Launch of your business in your own home and get yourself "Back in Business"!
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